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Video Closes the Distance Between Brands and Their Audience

Personal video conferencing and social media streaming app usage has risen following COVID-19.

In the last week of March alone, downloads for the video conferencing app Houseparty grew 735x over previous numbers. Zoom’s user base grew to 200 million, a consumer-level status unprecedented for the primarily business-to-business service. Facebook and Instagram launched new personal video conferencing capabilities and, in general, video consumption on social media has skyrocketed as daily active user numbers rise.

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Original Article Source Credits:   Business 2 Community , https://www.business2community.com/

Article Written By:  Megan Doherty

Original Article Posted on:  June 25, 2020

Link to Original Article:  https://www.business2community.com/video-marketing/video-closes-the-distance-between-brands-and-their-audience-02322243

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